Magnetic Weight Transfer System by Lureel Technologies.
In lure engineering, balance determines everything — how far you cast, how accurately you land, and how naturally the lure swims.
To achieve the perfect balance between distance, precision, and realism, Lureel developed the Magnetic Weight Transfer System (MWTS) — a breakthrough technology that redefines casting performance and lure control.
1. How It Works — The Magnetic Principle
At the heart of MWTS lies a magnet-guided internal weight mechanism.
Inside the lure body, a tungsten or steel ball moves along a built-in rail system.
During the cast, the magnetic force releases the weight to slide toward the tail, shifting the center of gravity backward. This creates stronger momentum and reduces air drag, enabling longer, straighter casts.
When the lure hits the water and retrieval begins, the magnet pulls the weight back to its original position near the head, restoring ideal balance and lifelike swimming posture.
This dynamic movement — guided and stabilized by magnetism — ensures every cast and retrieve works with precision engineering.
2. Key Advantages
① Extended Casting Distance
The rearward weight shift increases momentum during the cast, allowing the lure to fly farther and straighter even against the wind. It maximizes the energy transfer from rod to lure for true long-range performance.
② Improved Flight Stability
With the center of gravity dynamically repositioned, the lure maintains a balanced flight path, minimizing wobble or tumble. This leads to pinpoint accuracy, especially over long distances.
③ Realistic Swimming Action
Once retrieved, the magnet instantly locks the weight back in place, ensuring a stable, natural swimming motion that closely imitates real baitfish. The smooth rebalancing also keeps the lure responsive to subtle twitches and pauses.
④ Consistent Performance & Durability
Compared with mechanical spring or fixed-weight systems, the magnetic design provides smoother transitions, less friction, and longer operational life — perfect for both freshwater and saltwater environments.
3. Application Range
The MWTS system is widely applied in:
Minnows & jerkbaits — for precise, long-distance casting and balanced suspension.
Pencils & topwater lures — for better control during walk-the-dog or stop-and-go action.
Vibration & sinking models — to stabilize descent and increase reach.
In all cases, MWTS ensures that each cast and retrieve operates at the lure’s maximum performance potential.
4. The Future of Casting Technology
Magnetic Weight Transfer represents more than just a mechanical upgrade — it’s a shift toward smart lure design.
By merging physics, magnetism, and hydrodynamics, MWTS allows anglers to cast farther, control better, and fish smarter.
With Lureel’s MWTS technology, every throw becomes a calculated strike — engineered for precision, powered by magnetism.
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MWTS — Magnetic Weight Transfer System
Longer Casts. Perfect Balance. Smarter Fishing.